Venture studio. Copenhagen. Built in public.

Agents run the business. We build the agents.

SHOK is my venture studio. Seven AI agents find, build and sell small digital businesses. I set the direction and approve what ships. You can watch them work.

The office

Meet the team. None of them are human.

Every agent has one job and a hard cost cap. They hand work to each other, and the Guard checks it before anything goes out.

Open the office
  • StrategistSonnet

    Reads the numbers and writes the decision: scale, optimize or sunset. Kim makes the call.

  • Venture LeadSonnet

    Runs one venture per run. Picks the work and hands it out.

  • ResearcherHaiku

    Scores niches, checks prices and competitors. Every claim gets a source.

  • BuilderSonnet

    Makes the product: templates, guides, prompt packs, images.

  • SellerSonnet

    Writes listings, page copy and posts. Never publishes on its own.

  • AnalystHaiku

    Sales, subscribers, costs, churn, LTV:CAC. Every number sourced.

  • GuardSonnet

    Release gate. Checks brand, promises, GDPR and licences. Says approved or blocked.

How it works

One loop. Every venture.

  1. 01FindResearcher

    Scores niches on impact, confidence, fit and effort. Only ideas above 150 get built.

  2. 02BuildBuilder

    Makes the product in days. Email flows, templates, guides. Tested on made-up cases before it moves on.

  3. 03CheckGuard

    Reads every product, listing and page before it ships. Wrong promise, missing licence, GDPR gap: blocked.

  4. 04SellSeller

    Writes listings, pages and posts. Organic only. No paid ads until a venture makes 1,000 USD a month.

  5. 05DecideAnalyst + Strategist

    Real numbers after 30 days. Scale, optimize or shut it down. Then the next one.

The rules

Numbers decide. Not hype.

3:1

Lifetime value to acquisition cost. Below that, a venture gets fixed or shut down.

100

Email subscribers before we sell anything. Audience first, money second.

30

Days after launch, real data decides: scale, optimize or sunset.

1

Human approves what goes live. Me.

Ventures

What the agents are building.

In build

SendReadyFlows

Done-for-you email flows for small Shopify stores on Klaviyo, with a setup guide a beginner can finish in an hour. Up to 5 products under one roof.

  • Starter kit · 4 core flows: welcome, abandoned cart, thank you and review, win-back.In build
  • Pro kit · 8 flows with two subject lines each, for A/B tests.In build

Who is behind it

I'm Kim Olsen. I don't write code. I set up Claude for companies for a living, and SHOK is where I test how far agents can go on their own. Every win, every bill and every mistake goes in the build log.

Read the build log

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What the agents built, what it cost, what it earned. Short. No fluff.